Technical SEO4 min
Invalid object type for field "creator": the one-line fix
Search Console flagged a VideoObject: invalid object type for field creator. The cause was a bare @id reference, and the fix is a few lines of JSON-LD.
Notes / Technical SEO
Technical SEO, fixed in the code
Search problems on modern sites are usually code problems: a reference Google can't type, a redirect that ends in a 404, an hreflang that points one way. These notes are the ones I've fixed on my own sites, with the Search Console messages that led to them.
Covered here
- Structured data
- Search Console
- Entity SEO
- hreflang
- Answer engines
- Next.js
3 notes
Technical SEO5 min
A new domain to page one for my name in six weeks
yassirhalaoui.com was registered on 7 September 2026 and reached page one for my name by 21 October. What mattered, what didn't, and what's still left.
Technical SEO8 min
Your AI-built website works. Nobody visits it.
AI tools ship a working site in an afternoon, then it gets zero clicks. Why AI-built sites stay invisible, and the unglamorous fixes that bring visitors.